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Call
Center Directory > Articles
Call Center Articles
197 articles found.
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The other night on TV, I saw an ESPN special on the Football Hall of Fame. Just before the final commercial break, the announcer said something like, "When we get back, you'll have a chance to learn w ...
You're about to launch a major telephone campaign to shore up your circulation and compensate for a recent uptick in churn on the back end. Corporate management is counting on you--the campaign is a b ...
Let’s be realistic nobody really wants to be labeled a failure when it comes to sales, unfortunately many business minded people are just that when it comes to selling their product or service. ...
Call centres are a land of missed opportunities. Every call whether inbound or outbound is an opportunity to make a sale or to build a pipeline for a future sale. At the very least there is scope for ...
The purpose of all businesses, regardless of what it offers, is to create and retain customers. Using marketing strategies that build loyalty to your product and brand can help you win customers for t ...
Developing your positioning statement and key marketing messages is essential to establishing your market perception. To do an effective job of developing your messages and positioning, you need to un ...
In the recent past, business was pretty straight forward. Customers requested service; we provided it; they were happy; end of story. Today, that model has changed dramatically. First, good technical ...
Sarah is a young woman who attended one of my sales negotiation training programs shortly after taking a new job. When I asked her how she did with her salary negotiation, she replied, "Well, I didn' ...
I love The Washington Post's slogan, "If you don't get it, you don't get it." And it's true, if you don't read The Post; you don't know what's going on in the D.C. Metropolitan area. Maybe I just like ...
The net effect of any of these reasons is poor results: MEDIOCRE PRODUCTION, SALES PERSON CHURN, and FRUSTRATION on the part of management, ownership, and shareholders.
1. The “Just take the ...
I’m not money motivated. There, I said it. I feel better now. Does that make me less than successful? While others may brand me as “soft”, “wimpy”, or out of touch with w ...
Byline: RAY SCHULTZ (rschultz@primediabusiness.com)
Congratulations, telemarketers. You just got exactly what you asked for.
You have abused consumers for years, and now it's time to pay.
Tha ...
The reports of telemarketing's death have been greatly exaggerated, according to the "2004 Response Rate Report" from the Direct Marketing Association (DMA). Even after the creation of the National Do ...
Don't think for a minute that I believe the national do-not-call list is here to stay. There is no doubt in my mind that the United States judicial system will strike this regulation down as unconstit ...
Elizabeth J. Goodgold
If you're like most entrepreneurs, the telephone is your lifeline to your customers. According to Susan Berkley, CEO of The Great Voice Company in Englewood Cliffs, New Jersey, ...
Telemarketing is hotter than ever as a circulation source. Here's a round-up of tried-and-true and newer methods for making the phones work for your title.
After years of being the source of last r ...
Cold callers, unite! Get more business by Disqualifying the duds
ONCE UPON A TIME, A phone call was like a message from the heavens. Imagine -- someone else needed to reach you so urgently and desp ...
The debate continues about the wisdom of focusing on the competition. A recent article in a major U.S. financial newspaper posits that focusing on gaining competitive advantage is dangerous, primarily ...
Business to Business relationships come to expect a certain level of professionalism, from the first telephone call to the final delivery.
Your business can be on the Really Big 500 list, employ on ...
Ask questions. Ask questions. Ask questions. In case you didn't get this, ask questions! Asking questions is one of the most powerful keys to successful selling. It really is. So, why should you ask q ...
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