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Call Center Directory > Articles > The Art of Cold Calling

The Art of Cold Calling

Date Posted: 2005-11-10



What ingredients go into a successful cold calling
campaign?

A program that most people need or want, a good script, a
lot of leads, and a great attitude! But where do you get
these things and how do you tell if they are good or bad?

When evaluating a program you must ask yourself 5 key
questions:

* Do most people want or need your product?
* Is it a product that can be reordered frequently?
* Would you take 10 minutes out of your day to consider it?
* Can everyone equally benefit from the program?
* Does it have a training system in place?

If you answered "yes" to all these questions then you have
a program that will work. It may take some time and
persistence, but it will work. Not only will it work, but if
almost everyone wants or needs your product then a cold
calling campaign is a very productive advertising technique.

If your program lacks any of these features you can look
over free training, sites, and promotional tools at:
http:/ eamconcepts.mentors.at

All of the tools that I use for my program can be requested
through this site after taking the tour. All of them you can
use free of cost for the life of your program. It even includes
a script that you can use.


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