Call Center Directory

Call Center Directory > Articles > Market Your Way to Professional Success

Market Your Way to Professional Success (Page 2)

Date Posted: 2005-10-03

Create a list of Advocates, or supporters, who
will think of you first when it comes time for your
special area of expertise. This list could be up to,
but certainly no more than, twenty-five people.

You could also have a separate organizational list,
such as companies where there is more than one
person you know.

The people who are your Advocates or supporters are
the ones who require nurturing. Send them an e-mail,
e-zine, note, or article at least once a month.

Create an external management team to help you
achieve your success. This could include your
attorney, your own mentor or consultant, your
accountant and other like minded people who you
can trust. This is the key, people you trust to tell
you the truth

Gather your external management teams in an informal meeting such as breakfast or lunch. Advise them of
your upcoming plans, get feedback and give
acknowledgement for all their support and advice.

Check in with former clients to see how they are
doing. Be willing to provide free information to these
people. Generosity is its own reward. If you keep a
timer on your desk, you can be sure of keeping the
conversation brief as well as focused. Then, send them
more information. Follow up in about two weeks to see
how the seeds of your generosity have blossomed.

Information is available to everyone, through the
internet, magazines and newspapers. Only you can
provide customized data to your clients that will be
appreciated as well as
remembered.


Back Next